Bing Crosby - Just An Echo In The Valley - 1933 |
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On September 2, 1931, Crosby made his solo radio debut. In 1931, he signed with Brunswick Records and recording under Jack Kapp and signed with CBS Radio to do a weekly 15 minute radio broadcast; almost immediately he became a huge hit. His songs "Out of Nowhere", "Just One More Chance", "At Your Command" and "I Found a Million Dollar Baby (in a Five and Ten Cent Store)" were among the best selling songs of 1931. As the 1930s unfolded, it became clear that Bing was the number one man, vocally speaking. Ten of the top 50 songs for 1931 either featured Crosby solo or with others. Apart from the short-lived "Battle of the Baritones" with Russ Columbo, "Bing Was King," signing long-term deals with Jack Kapp's new record company Decca and starring in his first full-length features, 1932's The Big Broadcast, the first of 55 such films in which he received top billing. He appeared in 79 pictures. Around this time Crosby co-starred on radio with The Carl Fenton Orchestra on a popular CBS radio show, and by 1936 replacing his former boss, Paul Whiteman, as the host of NBC's Kraft Music Hall, a weekly radio program where he remained for the next ten years. As his signature tune he used "Where the Blue of the Night (Meets the Gold of the Day)", which also showcased his whistling skill. He was thus able to take popular singing beyond the kind of "belting" associated with a performer like Al Jolson, who had to reach the back seats in New York theatres without the aid of the microphone. With Crosby, as Henry Pleasants noted in The Great American Popular Singers, something new had entered American music, something that might be called "singing in American," with conversational ease. The oddity of this new sound led to the epithet "crooner". Crosby gave great emphasis to live appearances before American troops fighting in the European Theater. He also learned how to pronounce German from written scripts and would read propaganda broadcasts intended for the German forces. The nickname "der Bingle" for him was understood to have become current among German listeners, and came to be used by his English-speaking fans. In a poll of U.S. troops at the close of World War II, Crosby topped the list as the person who did the most for G.I. morale, beating President Franklin Delano Roosevelt, General Dwight Eisenhower, and Bob Hope. [1]
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